Barbara Maushard was named the senior vice president, news, of Hearst Television in 2016, after having served since 2008 as vice president, news. She sets strategy for Hearst Television’s news operations and has management oversight of the corporate-level news team. Under Barb’s stewardship, Hearst Television stations have earned television journalism’s highest national honors. In 2016, the news operations received a George Foster Peabody Award, an Alfred I. DuPont-Columbia Award, a National Headliner Award, two Sigma Delta Chi Awards, and two national Edward R. Murrow Awards.
Barb has worked at four Hearst stations since 1997, serving as news director at three of them: KHBS/KHOG (Fort Smith/Fayetteville), WISN (Milwaukee) and WESH (Orlando). Under her news stewardship, WISN-TV launched seven and a half hours of local news programming and was honored with both a George Foster Peabody Award and a National Edward R. Murrow, among other awards. Barb joined the company at KMBC-TV in Kansas City. There she was part of a team that won a Society of Professional Journalists (SPJ) award. She began a career at WHOI in her hometown of Peoria, Ill., later working at WCMH, Columbus and WMAR, Baltimore.
Among other industry roles, Barb serves on the NBC News Channel board and has served as vice-chair of the ABC News Directors Advisory Board and as a member of the Radio-Television News Directors Association (RTNDA) and the Online News Association. She graduated with a degree in Broadcast Journalism from Bradley University in Peoria.